Digital Marketing Specialist
15 hours ago
We are seeking a Digital Marketing Specialist to join our team at Premier Group Recruitment.
This role offers an exciting opportunity to work in a fast-paced environment and be part of a dynamic team, perfect for someone who wants to develop their skills.
The successful candidate will create, launch, and optimize paid search campaigns to drive traffic and conversions, boost our online presence, engage our audience, and support revenue growth through various digital channels.
Key Responsibilities:
- Create and manage digital marketing campaigns across multiple channels, including email, social media, display advertising, and PPC.
- Plan and perform in-depth keyword research, develop effective targeting strategies, and monitor and analyze campaign performance metrics.
- Collaborate with content creators and designers to produce digital content.
- Track and report on key performance indicators (KPIs) and campaign metrics using tools such as Google Analytics, Facebook Insights, and other digital platforms.
Requirements:
- 2+ years of experience in paid search advertising, preferably in an ecommerce environment.
- Familiarity with major digital marketing tools and platforms (e.g. Google Ads, Facebook Ads Manager, Google Analytics, Mailchimp, Hootsuite, etc.).
- Knowledge of SEO/SEM best practices and keyword research tools.
- Proficiency in analyzing data and metrics to extract actionable insights and optimize campaigns.
Benefits:
- Premium salary: £30,000 per annum.
- 25 days' holiday plus bank holidays.
- Hybrid working arrangement (1 day in the office, 4 days WFH).
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