Content Creation Lead
2 days ago
Volaris Group is seeking a talented Content Creation Lead to join its growing marketing team. As a key member of the team, you will play a crucial role in developing and implementing our SEO and content marketing strategy.
In this exciting role, you will be responsible for creating high-quality, engaging content that attracts organic traffic, educates our target audience, and boosts our search engine rankings.
The ideal candidate will have excellent writing skills, a strong understanding of SEO best practices, and experience with keyword research tools and analytics platforms.
You will work closely with the Marketing Manager to promote content and deliver marketing campaigns across various channels.
Key Responsibilities:
- Develop and implement a content strategy that aligns with SEO best practices and business goals.
- Create high-quality, informative, and engaging content for various formats, including blog posts, website copy, email, landing pages, white papers, and social media.
- Optimise website content for on-page and off-page SEO, including title tags, meta descriptions, headers, internal linking, and backlink profiles.
- Define and monitor KPIs to refine the execution of our content strategy and demonstrate data-driven strategies and growth in line with our overall marketing goals.
Requirements:
- Proven experience in SEO and content marketing.
- Excellent writing skills with a strong understanding of SEO best practices.
- Experience with keyword research tools and analytics platforms.
Estimated Salary: $65,000 - $85,000 per year
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