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Senior Marketing Manager
2 months ago
Bureau Veritas is seeking a seasoned Senior Marketing Manager to lead our UK & Ireland marketing strategy and drive business growth. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns that generate leads and demand.
Key Responsibilities:
- Develop and execute the UK marketing strategy in collaboration with senior management.
- Lead market research, competitor analysis, and service gap analysis to drive strategic marketing direction.
- Manage marketing budgets, set KPIs, and provide monthly progress reports to the business.
- Oversee marketing activities and ensure measurable performance in line with SLAs, conversion rates, and ROI.
- Provide direction and support to the marketing team, ensuring alignment with business priorities and identifying development needs.
- Drive innovative, multi-channel marketing campaigns, from traditional formats to digital and video content.
- Ensure brand consistency across all communications and act as a brand ambassador for Bureau Veritas in the UK.
Requirements:
- Proven experience in marketing, with a focus on professional services.
- Strong understanding of marketing strategies across the full marketing mix.
- High attention to detail, particularly in data analysis and measuring marketing effectiveness.
- Excellent copywriting skills and fluency in English grammar.
- Experience working with design packages and multimedia formats (print, video, graphics).
- Degree in Marketing, Communications, or a related discipline.
- Flexibility to travel as required.
What We Offer:
- A dynamic and supportive work environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.
Bureau Veritas is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and respectful workplace culture.