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Digital Marketing Specialist

2 months ago

Newbury, West Berkshire, United Kingdom TalentHawk Full time
Job Description

TalentHawk is seeking a highly skilled Digital Marketing Executive to join our team. As a key member of our marketing department, you will play a pivotal role in developing and executing effective digital marketing and content strategies.

Key Responsibilities:
  • Content Creation: Develop high-quality content, including blog posts, articles, and social media updates, that aligns with our brand and target audience.
  • Design: Create visually appealing designs for marketing materials, such as social media graphics, landing pages, and email templates, utilizing our preferred design tool, Canva.
  • CRM Management: Utilize our CRM system to nurture leads, track customer interactions, and analyze campaign performance.
  • SEO Optimization: Implement SEO best practices to improve website visibility and organic search rankings.
  • Social Media Management: Manage our social media channels, engage with our audience, and monitor trends.
  • Analytics: Track and analyze digital marketing performance using various tools and metrics.
Qualifications and Skills:
  • Bachelor's degree in Marketing, Communications, or a related field (ideally)
  • Proven experience in digital marketing, with a focus on content creation, design, and CRM
  • Strong understanding of SEO, social media marketing, and email marketing principles
  • Proficiency in content management systems (CMS) and design tools (e.g. Canva, Adobe Creative Suite)
  • Excellent written and verbal communication skills
  • Strong analytical and problem-solving abilities
  • Ability to work independently and as part of a team