Digital Marketing Strategist
4 weeks ago
We are seeking a highly skilled Digital Marketing Strategist to join our team at Alex James Digital. As a key member of our marketing team, you will be responsible for developing and implementing innovative marketing strategies to drive business growth and lead generation.
Key Responsibilities:
- Develop and execute comprehensive marketing plans to achieve business objectives
- Lead and manage a small marketing team, providing guidance and feedback to ensure team goals are met
- Collaborate with cross-functional teams to ensure cohesive marketing efforts and alignment with business goals
- Manage and optimize SEO strategies to improve organic rankings and visibility
- Oversee PPC campaigns, including keyword research, bid management, and A/B testing to ensure strong ROI
- Manage marketing automation, lead nurturing, and CRM integrations using HubSpot
- Develop and execute brand identity across all channels, adhering to brand guidelines and ensuring consistency in visual and messaging aspects
About You
We are looking for a highly motivated and experienced Digital Marketing Strategist who possesses a strong understanding of marketing principles and practices. Key qualifications include:
- Proven experience in B2B lead generation through various marketing channels
- Strong proficiency in HubSpot or similar CRM platforms
- Hands-on experience in website content management systems (CMS), such as Drupal or similar
- Excellent project management and organizational skills, with the ability to handle multiple projects simultaneously
- Experience working with graphic designers to execute branding and marketing strategies
- Strong analytical skills and data-driven approach to marketing
What We Offer
We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced Digital Marketing Strategist looking for a new challenge, please submit your application.
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