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Digital Content Specialist
2 months ago
Great Jobs UK is seeking a highly skilled Digital Content Specialist to join our team. As a key member of our marketing team, you will play a crucial role in executing our digital and graphic content strategy.
Key Responsibilities:- Develop and execute comprehensive digital content across various platforms, including websites, social media, and email marketing.
- Create and design innovative social media campaigns and content that reflect our brand and business strategy.
- Manage and oversee all social media accounts within the company.
- Design and produce in-house promotional content, including graphics for digital ads, social media posts, and websites.
- Develop visual elements that adhere to our brand guidelines, ensuring consistency and high quality across all materials.
- Collaborate with our marketing team to create visually compelling content that supports campaign objectives and enhances brand visibility.
- Conduct and oversee photography sessions to capture high-quality images for use in digital and print media.
- Edit and retouch images to align with our brand aesthetics and ensure they meet production standards.
- Design graphic elements for PR campaigns, including press releases, media kits, and event promotions.
- Manage the ecommerce platform, keeping up to date with new products and courses, as well as gift card sales.
- Produce monthly relevant analytics across our group platforms and work with our marketing team to translate these into insights contributing to successful marketing campaigns or business driving initiatives.
- Bachelor's degree in Graphic Design, Digital Media, Marketing, or a related field.
- 2-3 years of experience in digital content strategy, graphic design, and social media planning.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), social media management tools, and content management systems.
- Experience in photography and image editing.
- Strong portfolio demonstrating graphic design skills and previous work on promotional content and brand materials.