Strategic Data Insights Consultant

3 weeks ago

London, Greater London, United Kingdom Carwow Full time
Unlock Business Potential with Data-Driven Insights
  • Develop a deep understanding of OEM and media business dynamics to inform strategic decision-making.
  • Collaborate with internal and external stakeholders to design and implement robust data pipelines.
  • Analyse user behaviour across the Carwow Group portfolio of brands to create target audiences for marketing growth or efficiency.
  • Develop and apply advanced analytics and causal inference techniques to extract actionable insights from complex data sets.

As a Senior Data Analyst and Insights Specialist at Carwow, you will play a crucial role in driving business growth and informing strategic decision-making through data-driven insights.

About the Role

This role requires a deep understanding of data, a passion for uncovering insights, and a proven ability to drive business impact. You will be instrumental in building and maintaining our data infrastructure, developing advanced reporting, and leveraging data to inform strategic decision-making.

Responsibilities

  • Develop an understanding of the OEM and media business dynamics to constantly interrogate the balance between what's best for the Carwow user and what's best for the Carwow Group motor partners and vendors.
  • Develop an understanding of the portfolio of Carwow Group brands to constantly evaluate the best medium for OEM and Media campaigns or initiatives.
  • Evaluate the effectiveness of campaigns or initiatives from both the Carwow Group and partner perspective.
  • Develop and apply advanced analytics and causal inference techniques to extract actionable insights from complex data sets.
  • Analyse user behaviour across the Carwow Group portfolio of brands to create target audiences for marketing growth or efficiency.
  • Collaborate with internal and external stakeholders to design and implement robust data pipelines.
  • Create and maintain insightful reports and dashboards, communicating complex information clearly and effectively to key stakeholders.
  • Stay up-to-date on the latest relevant Martech, proposing opportunities for evolving our technology stack.

What You'll Need

Please note that we know no candidate will be the perfect match for all we've listed in this posting, so we'd encourage you to apply if you feel you're close to the brief but not an exact match. Ideally, you'll have:

  • Proven technical skills in SQL (other programming languages such as R or Python are a bonus but not essential).
  • Deep interest and aptitude in data, metrics analysis, trends, and applied knowledge of measurement and statistics.
  • Experience in visualisation and dashboarding. Experience working with first and third-party data sources, collaborating with data engineering, and developing and maintaining ETL processes.
  • Proven ability to build and maintain complex data models and understand key dependencies.
  • Excellent stakeholder management and communication skills, being comfortable sharing complex analytical information to mixed groups.
  • Experience within the automotive industry is beneficial but not essential.
  • Experience within advertising or marketing industries; client or agency side beneficial.
  • Ability to work in a fast-paced organisation, able to prioritise your workload with some support and operate effectively independently or as part of a wider team.

What's in it for you

  • Hybrid working.
  • Competitive salary to fund that dream holiday.
  • Matched pension contributions for a peaceful retirement.
  • Share options - when we thrive, so do you.
  • Vitality Private Healthcare, for peace of mind, plus eyecare vouchers.
  • Life Assurance for (even more) peace of mind.
  • Monthly coaching sessions with Spill - our mental wellbeing partner.
  • Enhanced holiday package, plus bank holidays.
  • Work from abroad for a month (due to popular demand, this offer excludes the moon).
  • Inclusive parental, partner and shared parental leave, fertility treatment and pregnancy loss policies.
  • Bubble childcare support and discounted nanny fees for the little ones.
  • The latest tech (Macbook or Surface) to power your gif-sending talents.
  • Up to £500/€550 home office allowance for that massage chair you've been talking about.
  • A generous learning and development budget to help you master your craft.
  • Regular social events, tech lunches, coffee with the exec sessions, book clubs, social events/anything else you pester us for.
  • Refer a friend, get paid. Repeat for infinite money.
  • Lunch & learns and Carwow Classrooms with expert speakers who are here for a free lunch.

Diversity and inclusion is an integral part of our culture

We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills, and potential, so all our applicants are treated fairly and equally.

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