Customer Insights Analyst
2 days ago
Job Title: Customer Insights Analyst
About the Role:
We are seeking a skilled Customer Insights Analyst to join our team at Fresh Direct. As a key member of our Marketing Function, you will play a crucial role in building a deep understanding of our customers through effective analysis of customer research and internal data.
Responsibilities:
- Develop a detailed understanding of available data-sets to build a clear view of customer needs and behaviours
- Use data in complex analysis, delivering effective presentation of insight to guide business change prioritisation
- Support delivery of 'always on' insights programme and tracking of Net Promoter Score
- Run monthly and ad-hoc reporting and analysis for key leadership meetings
- Manage bank of past research to ensure clarity on past projects and outputs, reducing duplication of effort
- Mine VoC programme and other market data sources to support ad-hoc research projects with desk-based insights
About You:
- Proven experience in a similar position
- Knowledge or experience of using NPS as a measure of customer advocacy
- Advanced analytical skills with ability to draw logical and robust key messages from data
- Excellent numeracy skills and outstanding Microsoft Excel skills
- Results-focused individual who thrives on challenge and makes things happen with clear focus on key business objectives ensuring delivery against targets
What We Offer:
Salary up to £35,000 per annum + additional benefits
Home or office based with min 1 day per week in Ashford, Kent (plus occasional travel)
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