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E-Commerce Manager
2 months ago
About the Role
SF Recruitment is seeking an experienced E-Commerce Manager to join a dynamic business based in Birmingham. As a key member of the team, you will be responsible for driving the growth and development of the company's e-commerce function.
Key Responsibilities
- Develop and implement a comprehensive e-commerce strategy to achieve sales targets and drive business growth.
- Manage and develop the marketing and e-commerce team to ensure they are highly motivated and aligned with the company's objectives.
- Oversee the management and development of the marketing function, ensuring all campaigns are 'on brand' and delivered on time and within budget.
- Ensure the website remains 'on brand', fit for purpose, and aligned with competitors considered 'best in class.'
- Develop and implement a social media strategy to identify and acquire customers, drive traffic to the website, and increase visibility.
- Manage the marketing and e-commerce budget, preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.
- Liaise with external marketing management companies to ensure strategies are implemented effectively.
- Manage showroom campaigns, POS updates, and ensure all campaigns are effectively translated across online channels.
- Review each marketing campaign to assess its success and understand what can be learned for future improvements.
Requirements
- Proven experience in e-commerce management, digital marketing, and team leadership.
- Strong understanding of e-commerce platforms, digital marketing strategies, and social media platforms.
- Excellent communication and project management skills.
- Ability to analyze data and make informed decisions.
- Strong leadership and team management skills.
What We Offer
A competitive salary, bonus potential, and a dynamic work environment.