Freelance Marketing Manager

1 week ago

London, Greater London, United Kingdom Hanson Search Full time
Job Title: Freelance Marketing Manager

Hanson Search is a leading global headhunting consultancy that helps organizations drive their revenue and reputation through finding outstanding talent. With 20 years of experience, they have supported organizations throughout their life cycle and established themselves as a business offering a professional and value-added service that delivers exceptional quality candidates.

The company has a strong network across PR & Communications, Public Affairs, Marketing, Growth, and Sustainability roles, offering their clients insights into the latest trends and developments in these sectors, which supports their decision-making process.

Hanson Search incubated startup The Work Crowd, a growing community of freelancers, advisors, and consultants that provides on-demand talent to their global client base.

Job Description:Key Objectives:
  • Develop overall marketing plans for both businesses with the CEO, aligned to business growth and target audiences.
  • Work collectively with both teams to activate and implement the marketing plans.
  • Develop a rich and value-added content program around key concepts that are thought-provoking, engaging, and at the forefront of industry trends and challenges.
  • Develop a range of engaging and creative content for various media and social channels.
  • Ensure the websites are kept up to date and optimized to drive leads into the business.
  • Track and measure ROI to gauge the effectiveness of marketing initiatives.
  • Work closely with internal teams and freelancers to ensure seamless execution of marketing campaigns.
Requirements:
  • A keen interest in the marketing, communications, and sustainability sectors.
  • Creative thinker who can come up with industry on-trend marketing concepts that support our client base.
  • Proven experience in B2B marketing, preferably within fast-growing SMEs.
  • Strong ability to develop creative and engaging events and content across different channels.
  • Proficiency in strategic planning, project management, digital marketing, SEO, and communications.
  • Demonstrated success in driving brand awareness and value through marketing initiatives.
  • Excellent written and verbal communication skills.

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