Brand Executive

1 month ago


London, Greater London, United Kingdom Diageo Full time
Job Title: Brand Executive - Luxury Spirits

Job Summary: We are seeking a highly skilled Brand Executive to join our luxury spirits team at Diageo. As a Brand Executive, you will be responsible for delivering the Johnnie Walker P&L, driving transformational NSV growth and share performance.

Key Responsibilities:

* Deliver the Johnnie Walker P&L, driving transformational NSV growth and share performance
* Lead the holistic performance tracking and understanding for Blue Label
* Deliver world-class growth drivers for the Johnnie Walker Blue Label, cementing this brand as an icon of modern luxury
* Deliver key elements of the marketing mix for Blue Label, leading and executing a cutting-edge culture plan
* Launch plans for the innovation pipeline for Blue Label
* Explode the growth of the Blue Label in celebration occasions and through our TLA and key accounts strategy

Requirements:

* 4+ years of relevant marketing experience, including experience of luxury marketing
* Outstanding ability to build and maintain genuine relationships based on mutual trust & respect
* Successful management of senior collaborators at all levels, resulting in strong and positive outcomes
* Holistic skills across all marketing pillars as well as a track record of leading transformational business results
* Ability to excel when dealing with ambiguity, complexity and working within a fast-paced, entrepreneurial and matrixed environment
* A history of working across media, digital, experiential, PR, culture, social and with external agencies
* Demonstrated brilliant execution to impeccably high standards
* Deep personal accountability for great performance
* Strong end-to-end commercial FMCG understanding, alongside high levels of numerical competence and attention to detail

About Diageo:

Diageo is a global leader in beverage alcohol with an impressive portfolio of brands. We are committed to celebrating life every day everywhere and value diversity, inclusivity and flexibility in our workplace.

What We Offer:

* A dynamic and inclusive work environment
* Opportunities for professional growth and development
* Competitive compensation and benefits package
* Flexible work arrangements

How to Apply:

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to

Worker Type: Regular
Primary Location: 1HQ
Job Posting Start Date: 2024-10-21
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