Digital Marketing Expert for Veblen International

7 days ago


London, Greater London, United Kingdom Veblen International Full time

Veblen International is a pioneering luxury skincare brand seeking a talented Digital Marketing Expert to join our team in London. This role offers the opportunity to develop and execute a comprehensive digital marketing strategy that drives customer engagement, acquisition, and retention.

Responsibilities:
  • Oversee all aspects of digital marketing, including CRM, loyalty, and performance marketing.
  • Develop and manage the CRM schedule for DTC, ensuring impactful email campaigns and strategic testing.
  • Promote our rewards and loyalty programme through targeted customer acquisition efforts.
  • Collaborate with our brand team to plan and execute exclusive loyalty events, offering memorable experiences and rewards for top-tier customers.
  • Define, implement, and oversee the digital marketing calendar, working closely with agency partners to deliver impactful campaigns.
  • Enhance brand awareness by driving new customer acquisition and retention through paid channels.
Requirements:
  • Strong experience in performance marketing within the luxury beauty or skincare industry.
  • Proven ability to drive growth of loyalty and subscription programmes.
  • Commercial skills & acumen.
  • Excellent time management and prioritization skills to meet deadlines.
  • Adaptability and ease in a dynamic work environment.

$90,000 - $120,000 per annum, 12-month fixed-term contract, hybrid working (3 days in-office) based in London.



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