Digital Marketing Expert for Veblen International
7 days ago
Veblen International is a pioneering luxury skincare brand seeking a talented Digital Marketing Expert to join our team in London. This role offers the opportunity to develop and execute a comprehensive digital marketing strategy that drives customer engagement, acquisition, and retention.
Responsibilities:- Oversee all aspects of digital marketing, including CRM, loyalty, and performance marketing.
- Develop and manage the CRM schedule for DTC, ensuring impactful email campaigns and strategic testing.
- Promote our rewards and loyalty programme through targeted customer acquisition efforts.
- Collaborate with our brand team to plan and execute exclusive loyalty events, offering memorable experiences and rewards for top-tier customers.
- Define, implement, and oversee the digital marketing calendar, working closely with agency partners to deliver impactful campaigns.
- Enhance brand awareness by driving new customer acquisition and retention through paid channels.
- Strong experience in performance marketing within the luxury beauty or skincare industry.
- Proven ability to drive growth of loyalty and subscription programmes.
- Commercial skills & acumen.
- Excellent time management and prioritization skills to meet deadlines.
- Adaptability and ease in a dynamic work environment.
$90,000 - $120,000 per annum, 12-month fixed-term contract, hybrid working (3 days in-office) based in London.
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