Research Analyst

1 month ago

Macclesfield, Cheshire East, United Kingdom Stein IAS Full time
Unlock Your Potential in Advertising

Stein IAS is a pioneering force in global B2B marketing, harnessing data, intelligence, and innovative technology to drive revenue growth on a global scale. We're seeking a curious and analytical thinker to join our B2B advertising strategy team, where you'll delve into complex, international client challenges and help the team turn data into creative insights.

Key Responsibilities:
  • Analyse data from various sources, including AI platforms
  • Contribute fresh perspectives to our strategic process
  • Learn and apply industry-specific research tools
  • Thrive in an ever-changing, fast-paced environment
Requirements:
  • Sharp analytical skills and a deep curiosity of the world
  • Creative approach to data interpretation
  • Adaptable to new technologies and methodologies
  • Excited by unconventional problems

An interest in business culture is a must, but practical experience in advertising or B2B isn't necessary - we'll provide mentoring and training. Familiarity with insight tools and platforms such as Mintel, Kantar, Canvas8, Quid Discovery, Meltwater, or SEMrush is a real plus.

Typical Tasks:
  • Desk research into brands and industries, using AI tools like Perplexity.ai and ChatGPT cross-checked with secondary sources, producing concise summaries of findings
  • Analysis of industry reports and data, producing concise summaries and hypothesis based on findings
  • First-person interviews with business stakeholders, analysis of interview content using AI tools like Otter.ai or Claude.ai
  • Deep dives into customer behaviours using tools like Meltwater.com or Quid.com, analysis and presentation of findings

This role offers a unique opportunity to apply your analytical prowess in the dynamic world of advertising, with potential for significant career growth. You'll be working with a group of the industry's most advanced thinkers, nicest people, and the world's biggest brands.

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