Head of Performance Optimization

3 hours ago


London, Greater London, United Kingdom 3T Software Labs Full time
About the Role

We are seeking a highly skilled and experienced Head of Performance to join our team at 3T Software Labs. As a key member of our marketing team, you will be responsible for developing and executing account-based marketing programs to support the acquisition, expansion, and retention of key accounts and segments.

Key Responsibilities
  • Plan and deliver seamless full-funnel, multi-touch campaigns using data and insights to optimize budget and channels.
  • Own the reporting process for demand generation activities, identifying KPIs and analyzing performance to inform strategic decisions and improvements.
  • Refine and improve campaigns with A/B testing, segmentation, and personalization to maximize performance.
  • Partner with key stakeholders to develop cohesive and impactful campaigns, strengthen pipeline quality, and identify opportunities to improve the buyer journey and experience.
  • Coach, mentor, and lead a high-performing demand generation team, inspiring collaboration, learning, and commercial alignment.
Requirements
  • Strategic thinking with a proactive approach to identifying opportunities and challenges.
  • Talent for crafting and refining effective marketing strategies that accelerate growth.
  • Commercial acumen with a passion for understanding the market and creating value for customers.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Experience managing or working with digital marketing teams/agencies is advantageous.
What We Offer

As a Head of Performance at 3T Software Labs, you will have the opportunity to work with a talented team, develop your skills, and contribute to the growth and success of our company.



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