Marketing Manager

7 days ago


London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time £50,000
Marketing Manager - B2B Financial Publishing

We are seeking a highly skilled Marketing Manager to join our team in a hybrid role, working from our London office or remotely. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns to drive demand, capture demand, nurture leads, and grow our existing audience.

Main Responsibilities:

  • Develop and manage effective marketing campaigns across digital channels, including email and social media
  • Collaborate with Product Marketing to iterate and improve marketing programs across the lifecycle
  • Deliver analysis on program/campaign performance, focusing on ROI, revenue, and attribution
  • Work with the Head of Lifecycle Marketing to develop and maintain monthly reporting to track Lifecycle Marketing KPIs
  • Collaborate with the Marketing Technology team to create automated programs that nurture, onboard, and engage audiences
  • Develop and optimize key campaign landing pages to improve conversion rates
  • Present program results and learnings to stakeholders, including senior leadership
  • Continually optimize campaigns and programs to increase effectiveness, reduce costs, and increase high-intent pipeline
  • Deliver highly optimized assets, engaging in regular AB testing and meeting brand guidelines
  • Act as a senior member of the Lifecycle Marketing team, sharing knowledge, leading by example, and mentoring junior team members

This role would suit someone looking to gain valuable B2B marketing experience within a leading multi-national brand, with excellent opportunities for progressing their career.

We are a leading marketing recruitment agency, and this role is a fantastic opportunity to join our team and work with a variety of clients in the financial services industry.



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