Senior Digital Marketing Specialist

1 week ago

Caerphilly, United Kingdom DS Smith Full time

Are you looking for a challenging role in digital marketing? We have a great opportunity for a Senior Digital Marketing Specialist to join our team at DS Smith, based in Caerphilly.

About the role:

  • You will manage digital activities including websites, SEO, PPC, email, social media, and display advertising within the context of the Marketing Plans.
  • You will support activity across a mix of channels that drives lead generation, opportunity creation, and lead nurturing, identifying the most effective messaging and calls to action.
  • You will manage a variety of social media campaigns, both paid and organic, to drive audience engagement as well as sales leads.
  • You will report on performance of all digital marketing activities against goals (ROI and KPIs) using relevant analytics tools and make recommendations.
  • You will review new technologies and digital trends to keep the company at the forefront of developments in digital marketing.
  • You will evaluate the online customer journey to improve the customers' online experience and improve conversions.

Requirements:

  • You will have relevant qualification/degree, or experience in a similar digital marketing role.
  • You will have B2B experience.
  • You will have knowledge of pay-per-click (PPC) marketing, SEO, and social media campaign management.
  • You will be able to prioritise workload and work efficiently.
  • You will have excellent communication skills with the ability to work with other teams throughout the business.
  • You will have interest in sustainability and innovation.
  • You will have European language skills which would be advantageous.

Benefits:

  • You will receive a salary up to £30,000, dependent on experience.
  • You will get 25 days holiday plus bank holidays.
  • You will be part of a pension scheme, life assurance, and income protection.
  • You will have access to a sharesave scheme.
  • You will have access to a digital GP Service.
  • You will have an Employee Assistance Programme.
  • You will have retail discounts.
  • You will have a cycle to work scheme.

This is a home-based position with one day per week in the office, based in Caerphilly.

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