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Digital Strategy Director
2 months ago
Location: Dubai
Position Type: Full-time
About MCG Talent:
We are seeking a highly skilled Digital Director to join our client, a leading advisory firm within the government space.
This role requires someone with experience in a Digital Strategic role within the public sector or someone who has extensive experience working directly with government entities.
Key Responsibilities:
Digital Strategy Development:
- Develop and implement innovative digital marketing strategies aligned with business goals and objectives.
- Conduct thorough market research to identify trends, opportunities, and threats in the digital space.
Content Strategy:
- Collaborate with content creators to develop compelling and relevant content that resonates with the target audience.
- Ensure consistency in messaging and brand voice across all digital channels.
Government Sector Analysis:
- Conduct comprehensive analyses of government policies, regulations, and initiatives impacting the digital landscape.
- Stay abreast of government technology trends and assess their potential impact on digital strategy.
Strategic Planning for Government Clients:
- Collaborate with government clients to understand their digital needs, objectives, and challenges.
- Develop customized digital strategies that align with the goals and priorities of government agencies.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience 5 years as a Digital Strategist or similar role.
- In-depth knowledge of digital marketing trends, tools, and platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Ability to work collaboratively in a fast-paced, dynamic environment.