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Growth Marketing Specialist
2 months ago
We are seeking a highly skilled and motivated Growth Marketing Graduate to join our team at CMC Markets. As a key member of our marketing team, you will play a pivotal role in driving user acquisition, activation, and retention through data-driven decision making and operational excellence.
Key Responsibilities:- Operational Efficiency: Coordinate and manage cross-functional projects, ensuring timely delivery and alignment with business objectives. Develop and implement effective communication plans to keep stakeholders informed.
- Operational Communications: Develop and implement effective communication procedures and project manage the delivery of the communications across the group.
- Data-Driven Growth: Analyse marketing performance metrics to identify trends, opportunities, and areas for improvement. Develop and execute A/B tests and experiments to optimize marketing campaigns. Build predictive models to forecast performance and inform resource allocation.
- Customer Journey Mapping: Collaborate with customer success and product teams to understand customer journeys and identify pain points. Develop strategies to improve customer experience and drive retention.
- Campaign Management: Manage the end-to-end lifecycle of marketing campaigns, including planning, execution, and measurement. Optimize campaign performance based on data insights.
- Stakeholder Management: Build strong relationships with cross-functional teams to ensure alignment and effective collaboration.
- Reporting and Analysis: Develop and deliver regular performance reports, providing actionable insights to inform decision-making.
- Strong analytical skills with proficiency in data analysis tools (e.g., SQL, Python, Excel)
- Experience with marketing automation platforms and CRM systems
- Excellent project management and organizational skills
- Strong communication and interpersonal skills
- Ability to work effectively in a fast-paced, data-driven environment
- A passion for marketing and a desire to learn and grow
This role offers a unique opportunity to develop a strong foundation in growth marketing and data analysis. Successful candidates will have the opportunity to contribute to the company's growth strategy and gain valuable experience in a dynamic environment.