Paid Advertising Manager

12 hours ago


Bolton, Bolton, United Kingdom ao Full time
Job Title: Paid Advertising ManagerAbout the Role:

We are seeking a skilled Paid Advertising Manager to oversee our advertising and campaign team. You will develop and execute strategies for paid social, display, and YouTube activity, focusing on performance and ROI.

Key Responsibilities:
  • Campaign Performance**: Analyze and optimize campaign performance to achieve business objectives.
  • Team Management**: Lead a team of Digital Media Executives, training technical knowledge and managing workflow.
  • Relationship Building**: Build strong working relationships within marketing, trade marketing, buying, and creative teams.
  • Strategy Development**: Develop and implement Paid Media strategies, enhancing AO's approach to digital advertising.
  • Platform Oversight**: Manage platform strategy, execution, performance, and reporting across Paid Social, Display, and YouTube.
  • Tech and Trends**: Stay up-to-date with current technologies and trends in social media, design tools, and applications.
Your Skills and Experience:
  • Paid Media Expertise**: Proven experience managing Paid Media budgets and strategies.
  • Performance Analysis**: Skilled in analyzing campaign performance data to inform strategic decisions.
  • Commercial Acumen**: Strong commercial knowledge to drive ROI.
About Us:

We are AO, a leading appliance and electrical retailer. Our mission is to help customers brilliantly. We care about more than just your CV; together we can do extraordinary things.

Benefits:
  • Holidays: 25 days + bank holidays (increasing to 27 days after 2 years)
  • Pension: discounted gym membership, onsite spa, and Help @ Hand scheme
  • Discounts: exclusive discounts across our product range
  • Family leave: Enhanced Maternity, Paternity, and Adoption leave
Salary:

£52,500 - £62,500 per annum, depending on experience.



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