Digital Marketing Specialist

1 month ago


Exeter, Devon, United Kingdom Reed Full time

Reed Marketing and Creative is seeking a Digital Marketing Specialist to join their team. This role is ideal for a recent graduate or marketing assistant looking to advance their career. The successful candidate will have a passion for innovation and growth, and will be eager to learn and develop a broad skill set in digital marketing.

Key Responsibilities:

  1. Assist in the planning and execution of digital marketing campaigns across various channels, including social media, email, and PPC.
  2. Collaborate with content and design teams to produce compelling content for social media posts, email newsletters, and blogs.
  3. Manage and grow client social media profiles, schedule posts, engage with the community, and monitor engagement metrics.
  4. Support SEO and PPC efforts through keyword research, on-page optimisations, and campaign monitoring.
  5. Contribute to email marketing campaigns, from segmentation to drafting emails and analysing their performance.
  6. Utilise analytics tools to monitor campaign results, providing regular reports to clients and internal teams.
  7. Help maintain website content, ensuring consistency with brand messaging and optimised user experience.
  8. Work closely with the team to integrate marketing efforts across channels, ensuring a cohesive customer journey.

Person Specification:

  1. Degree in Marketing, Business, Communications, or a related field, or equivalent experience in a marketing role.
  2. Basic understanding of digital marketing channels and tools.
  3. Strong written and verbal communication skills.
  4. Detail-oriented with the ability to manage multiple projects.
  5. Analytical mindset with a love for data and performance improvement.
  6. Team player with a proactive attitude and a thirst for learning.


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