Marketing and Sales Insights Specialist

4 days ago


Manchester, United Kingdom The Talent Crowd Full time
Job Title: Marketing and Sales Analyst

We're working with a global energy business to enhance their marketing strategy through data-driven insights.

As a Marketing Analyst, you'll be responsible for monitoring and measuring key performance indicators (KPIs) across various marketing channels. You'll work closely with the wider business to understand their commercial goals and analyze consumer behavior to measure the success of marketing campaigns.

You'll plan, organize, and implement research projects, creating and maintaining reports to communicate results to stakeholders. Your role will involve shaping future campaigns and informing senior leaders' business decisions.

Key Responsibilities:
  • Monitor and measure KPIs across marketing channels
  • Analyze consumer behavior and measure campaign success
  • Plan, organize, and implement research projects
  • Create and maintain reports to communicate results
  • Shape future campaigns and inform business decisions
Requirements:
  • Previous experience as a Business Analyst or Marketing Analyst
  • In-depth understanding of marketing channels
  • Confident communication skills to translate complex data into meaningful stories
  • Working knowledge of data visualization tools (Excel, Power BI, Tableau)
  • Strong project management skills with experience managing complex research projects
What We Offer:
  • Competitive salary with bonus earning potential
  • Hybrid working arrangement (three days in the office)
  • Generous pension scheme with 10% employer contribution
  • Medical and dental insurance
  • Opportunity for global travel across Europe and beyond


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