Digital Content Specialist

3 weeks ago


Belfast, United Kingdom Rapid7 Full time

About the Role

We are seeking a skilled Digital Content Specialist to join our Content Team at Rapid7. As a Digital Content Specialist, you will be responsible for delivering high-quality content that promotes thought leadership and drives product conversations.

Key Responsibilities

  • Write insightful, succinct marketing copy for a variety of vehicles, including blogs, eBooks, landing pages, product and features pages, and compliance briefs.
  • Partner with other copywriters to craft compelling website pages that communicate brand messaging and enhance user experience.
  • Work with Product Marketing to take highly technical content and transform it into digestible stories that reach the wider cybersecurity community.
  • Collaborate with Digital Marketing on short and long-term SEO initiatives across various website domains.
  • Ensure all content is consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content.

Requirements

  • 5+ years of writing experience, preferably in the B2B technology/SaaS space.
  • A portfolio of high-quality, long and short-form content.
  • Ability to adapt writing style to varying target audiences and content formats.
  • Strong SEO research skills.
  • Self-starter and independent, with the ability to effectively prioritize and manage multiple disparate workstreams.
  • Ability to think strategically about complex problems and provide insightful recommendations, action plans, and outcomes.
  • Team player with a collaborative mindset.


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