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Senior PR Manager
1 month ago
We're seeking a highly skilled Senior PR Manager to join our team at ASOS. As a key player in our consumer-facing PR, you'll be responsible for defining how ASOS works with core media in the content and event spaces. Your goal will be to raise awareness of ASOS across new touchpoints and elevate our brand on various channels for our customers in all territories.
Key Responsibilities:- Manage a consumer media roster, including VIP contacts, and service them end-to-end.
- Support media placement planning and requests, gifting, hosting at press events, showroom management, and PR campaign fulfillment.
- Conceptualize and execute creative and impactful event activations, including press trips, to inspire brand connection and engagement.
- Ensure our core media and talent audiences are obsessed with ASOS, have a great experience working with us, and always want to do more.
- Strong existing relationships and contacts within the fashion and beauty media landscape, VIP, and talent space.
- Experience working directly with fashion and/or beauty media, talent, and agents across a spectrum of project briefs related to organic brand placement.
- Fully immersed in youth culture and digital trends.
- Excellent organization skills and the ability to keep projects moving and ensure deadlines are met.
- Management skills to oversee instruction and development of junior team members.