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Digital Marketing Strategist

2 months ago


Exeter, Devon, United Kingdom Dirty Martini Marketing Ltd Full time
Job Title: BD & Senior Marketing Manager

We're seeking a highly experienced BD & Senior Marketing Manager to join our team at Dirty Martini Marketing Ltd. As a key member of our marketing team, you will be responsible for cultivating relationships, managing accounts, creating strategies, and managing campaigns.

Key Responsibilities:

  • Assist with client proposals and identify potential new clients and opportunities.
  • Embed clients into our tech stack, including project management, social media management, analytics, and reporting platforms.
  • Formulate digital marketing strategies for clients based on project goals or retainer hours.
  • Translate strategies into working documents and calendars shared with clients and teams.
  • Work with our content specialist to provide clients with tailored content plans.
  • Liaise with and oversee our team of experts, managing their workloads to execute deliverables.
  • Be hands-on with creating, scheduling, and publishing content, including social posts, adverts, press releases, and email campaigns.
  • Manage client accounts on a day-to-day basis, building and maintaining strong relationships.
  • Lead our WIP schedules and meetings, ensuring the team is clear on projects, priorities, and deadlines.
  • Become the point of contact for retained clients and support team members with project work.
  • Stay up-to-date with the latest trends, best practices, and procedures to help us stay current and cutting-edge.

Requirements:

  • Extensive experience in Account Management and Digital Marketing.
  • Agency experience is desired, with at least 3+ years of experience in Digital Marketing.
  • Comprehensive understanding of major Digital Marketing elements, including SEM, Social Media, SEO, PPC, Email, and Content marketing.
  • Understanding of both B2B and B2C content marketing.
  • Knowledge and experience of SEM, including SEO and Google AdWords.
  • Experience in campaign planning, creation, management, scheduling, and reporting.
  • Proven success and understanding of the hospitality industry and luxury brands would be beneficial.
  • WordPress and MailChimp skills would be an advantage.
  • Understanding of email marketing campaigns, including communication funnels.
  • Competent editing and proofreading skills.
  • Strong project management capability and detail orientation.

What We Offer:

  • A competitive salary and benefits package.
  • A flexible schedule, with Monday to Friday working hours.
  • An awesome city centre location.
  • 30 days holiday per year, including bank holidays.
  • Prosecco Fridays, regular free lunches, and a gym membership allowance.
  • Free tea and coffee, team outings, and socials.
  • A personal training and professional development allowance.