Content Creation and Distribution Manager
2 weeks ago
We are seeking a Content Creation and Distribution Manager to join our team at Abbott. The successful candidate will be responsible for developing and implementing a comprehensive content strategy, creating engaging content, and managing our online presence.
The ideal candidate will have prior experience in content creation and distribution, preferably in the health-tech or medical device sector, with a strong understanding of compliance requirements. They will also have excellent communication skills, both written and verbal, and be able to collaborate effectively with varied teams.
As a Content Creation and Distribution Manager at Abbott, you will lead all of our content creation and distribution efforts, contributing to increasing awareness and knowledge of our products and services in our target audiences. You will develop and implement the content strategy, conduct tasks according to a full content calendar, and track performance using analytical tools.
You will create and publish high-quality, engaging content in line with our brand on all media platforms, review content and other marketing metrics, and make recommendations for optimization and expansion to new media platforms. You will also work closely with the UK Head of Marketing and Public Affairs to ensure messaging and content alignment.
Key Responsibilities:
- Develop and implement a comprehensive content strategy
- Create engaging content for all media platforms
- Manage our online presence and reputation
- Collaborate with external agency partners to amplify our content efforts
- Monitor and analyze content metrics to inform future strategies
Requirements:
- Prior experience in content creation and distribution, preferably in the health-tech or medical device sector
- Strong understanding of content platforms, algorithms, and analytic tools
- Excellent communication skills, both written and verbal
- Able to collaborate effectively with varied teams
Salary Range: £50,000 - £60,000 per annum, depending on location and experience.
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