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Strategic Marketing Leader

1 month ago

London, Greater London, United Kingdom Receipt Bank Full time
Job Title: Strategic Marketing Leader

We are Dext, a leading accounting and bookkeeping automation software provider, seeking an experienced VP of Product Marketing to drive our product marketing efforts.

Dext's products offer real-time visibility and control over spend, payments, and expenses, helping businesses reach new levels of efficiency with complex financial data workflows. Our solutions leverage AI, machine learning, and emerging technologies to advance and improve the accounting process and data quality.

About the Role:
  • Lead strategic direction and execution of product marketing efforts.
  • Develop compelling messaging, drive go-to-market plans, and ensure seamless alignment with product, sales, and marketing teams.
  • Conduct market research, analyze trends, and use insights to keep Dext products customer-focused and market-leading.
Key Responsibilities:
  • Drive product adoption, revenue growth, and customer retention through effective marketing strategies.
  • Collaborate with cross-functional teams to shape and execute marketing initiatives.
  • Analyze market trends, competitor activity, and customer needs to inform product positioning and marketing tactics.
Requirements:
  • A minimum of 10 years in product marketing, with at least 5 years in a leadership role.
  • Proven success in driving revenue and customer growth through effective product marketing.
  • Experience in B2B software or technology sectors.
  • Solid understanding of product lifecycle management and development processes.
  • Strong background in market research and competitive analysis.
  • Excellent presentation and public speaking abilities.
What We Offer:
  • Competitive salary: £80,000 - £100,000 per annum.
  • Flexible working arrangements.
  • 25 days off plus bank holidays, volunteering days, summer hours, and a day off the week of your birthday.
  • Employer-paid private medical insurance and health cash plan.
  • Cycle to work scheme.
  • Mental health support.