Senior Marketing Data Analyst

3 weeks ago

Nottingham, Nottingham, United Kingdom CV-Library Full time

Job Summary

We are seeking a highly skilled Senior Marketing Data Analyst to join our team at CV-Library. The successful candidate will be responsible for enhancing our customer and marketing analytics capabilities, working closely with our existing team of Data Analysts to increase adoption of technology and analytics tools.

About the Role

This is a highly flexible hybrid / remote working environment, offering the perfect balance of work and personal life. As a Senior Marketing Data Analyst, you will be responsible for analysing live and historical data to provide insight and recommendations to maintain optimal performance, budget allocation / ROI across multiple channels to improve conversion rates.

Key Responsibilities

  1. Analyse various data and factors to recommend the best pricing strategy for a business.
  2. Conduct detailed analysis and trend reporting to identify patterns and insights that inform long term business strategies.
  3. Daily/Weekly/Monthly reporting on market trends, customer behaviour, and campaign performance.
  4. Track key performance indicators (KPIs) related to customer engagement and satisfaction and provide insight, along with recommendations to drive improvements in them.
  5. Strong presentation skills, including the ability to translate complex data into understandable insight.

Requirements

  1. Experience in the Financial Services Industry (Essential)
  2. Experience working with large data sets, Excel and SQL proficiency (Essential)
  3. Experience using Salesforce and data visualisation tools (Power BI / Tableau Preferable)
  4. Degree in relevant subject (Business, Mathematics, Economics or similar degree) (Preferable)
  5. Strong presentation skills, including the ability to translate complex data into understandable insight
  6. A great attention to detail and be process-oriented to review, suggest and implement improvements where appropriate
  7. Able to work in a fast paced, changing environment

What We Offer

Opportunity to influence and enhance marketing insight & analytics strategy

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