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Marketing Director
2 months ago
Job Summary
We are seeking a seasoned Marketing Director to lead our strategic marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing marketing strategies that enhance brand visibility, attract customers, and boost revenue.
Key Responsibilities
- Cultivate and sustain relationships with agency partners, ensuring alignment with brand values, objectives, and standards.
- Provide strategic guidance and direction to agencies, ensuring the delivery of high-quality work aligned with brand objectives.
- Collaborate with agencies to devise innovative campaign concepts, creative assets, and marketing materials.
- Manage contract negotiations and agreements with agencies, overseeing budgets and ensuring cost efficiency.
- Monitor agency performance, track key performance indicators, and assess their contribution to marketing endeavors.
- Evaluate agency capabilities and explore opportunities for enhancement and streamlining.
- Serve as the primary contact between the brand and agency partners, fostering transparent communication and collaborative synergy.
- Oversee the selection, initiation, and oversight of external agencies and vendors, including advertising agencies, PR firms, and creative studios.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a relevant field; MBA is advantageous.
- At least 10 years of marketing experience, focusing on brand management, strategic planning, and team leadership.
- Demonstrated success in developing and executing marketing strategies that enhance brand visibility, attract customers, and boost revenue.
- Profound understanding of digital marketing platforms, analytics, and performance metrics.
- Outstanding leadership and team management abilities, capable of inspiring and motivating teams toward excellence.
- Proficiency in data analysis, enabling the interpretation of data, extraction of insights, and formulation of data-driven decisions.
- Exceptional communication and presentation skills, adept at conveying complex concepts and strategies to diverse stakeholders.
What We Offer
- Flexible/Hybrid working arrangement.
- Annual discretionary bonus scheme.
- Death in service.
- Holiday entitlement (increases with service).
- Company contribution pension.
- Discounted gym membership.
- Car allowance.
