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Senior Brand Strategist, Content Marketing

2 months ago

London, Greater London, United Kingdom SUMO Full time

Job Title: Senior Strategist, Branded Content

Job Summary:

We are seeking a highly motivated and strategic Senior Social Strategist to join our marketing agency, SUMO. As a key figure in the social team, you will collaborate across departments to shape campaign approaches, enhance brand storytelling, and drive measurable business outcomes for our clients through social media.

Key Responsibilities:

  • Lead social media campaign creation, including content development, platform-specific tactics, audience targeting, and performance measurement.
  • Drive innovative and trend-forward approaches to storytelling and brand engagement on social platforms.
  • Act as the primary social media lead for assigned accounts, working closely with clients to understand business goals, brand voice, and objectives.
  • Present strategic recommendations and performance reports to clients, ensuring transparency and clear communication.
  • Collaborate with creative, content, and paid media teams to develop cohesive and engaging social campaigns.
  • Oversee the creation of content calendars, ensuring messaging aligns with both client goals and platform best practices.

Requirements:

  • Proficiency in social media management tools (e.g. Sprout Social, Hootsuite, Google Analytics) to track performance and extract insights.

Company Culture:

We are an equal opportunities employer and welcome applications from diverse candidates. Our company values creativity, innovation, and collaboration, and we are committed to providing a supportive and inclusive work environment.