Digital Trading Manager
4 weeks ago
Job Title: Digital Trading Manager
About the Role:
We are seeking a highly skilled Digital Trading Manager to join our team at Frasers Group. As a key member of our commercial team, you will be responsible for driving digital sales through commercial strategic planning, initiative building, and operationalisation of our digital fascias.
Key Responsibilities:
- Develop and execute campaign, brand, and promotional strategies to drive digital sales and customer engagement.
- Manage the day-to-day trading and execution of multiple websites, ensuring seamless customer experiences.
- Oversee and guide team analysis of seasonal sales patterns, providing detailed insights to inform commercial decisions.
- Collaborate with key stakeholders across digital and broader business teams to plan fascia digital trading calendars.
- Lead the delivery and reporting of all on-site promotions and content activity, ensuring alignment with commercial objectives.
- Define and manage forward-looking trading strategies, considering design and functionality improvements, and contributing to product development and UX roadmaps.
- Work with digital marketing teams to ensure product and trading strategies are supported by digital marketing strategies for all channels.
- Work with optimisation teams to ensure customer journeys and campaigns are supported to drive successful KPIs.
- Work with brand marketing teams to ensure assets are commercial and report on asset performance.
- Collaborate with key stakeholders to coordinate development and execution of evergreen and seasonal content requirements to drive SEO, customer engagement, and conversion.
- Accountable for process improvements, supporting teams to resolve issues quickly to optimise sales.
Requirements:
- Valid working rights for the UK.
- Strong analytical skills, with advanced Google Analytics, Contentsquare, and Excel user.
- Experience working within e-commerce platforms.
- Experience driving day-to-day improvements and larger strategic projects contributing to sales growth.
- Experience in team management and development.
- Independent, self-motivated, and proactive.
- At least 5 years of experience in a similar digital role in a retail or consumer brand.
About Us:
Frasers Group is a leading retail company, rethinking retail through digital innovation and unique store experiences. We serve our consumers with the world's best sports, premium, and luxury brands globally. As a leader in the industry, we elevate the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME.
What We Offer:
- A 4-1 flexible working pattern, with 1 day from home each week.
- Modern and open-plan offices, with free parking, an on-site restaurant, and discounted gym memberships.
- Incredible career development opportunities, supported by our Learning & Development team.
- A wide range of perks, including Frasers Champion, Fearless 1000, Frasers Festival, CEO Sessions, Retail Reconnect, Frasers Fit, and Retail Trust.
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