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Digital Marketing Operations Specialist

1 month ago

London, Greater London, United Kingdom Market Recruitment Ltd Full time

About the Role

We are seeking a skilled Digital Marketing Operations Specialist to join our Marketing team. As a key member of the team, you will be responsible for setting up and managing our sales and marketing platform on Hubspot, as well as other tools utilised by the marketing and sales teams.

Key Responsibilities

  • Configuring and maintaining the Hubspot CRM and marketing platform.
  • Collaborating with the marketing team to implement marketing campaigns, focusing on email marketing, nurturing, pipeline stages, and lead scoring.
  • Managing data, including sourcing, importing, and segmenting data, while ensuring GDPR compliance.
  • Analysing and reporting on campaign and website performance.
  • Taking ownership of the website, ensuring forms are set up and working, landing pages are built, and suggesting improvements.
  • Assisting with the technical aspects of webinars.

Requirements

  • Strong technical understanding of Hubspot.
  • B2B experience, client or agency side.
  • Commercial understanding with strong analytical skills.
  • Excellent communication skills.