Senior Paid Media Specialist

3 weeks ago


Islington, United Kingdom Profile 29 Full time
About Profile 29

We are a highly reputable digital marketing agency with a passion for delivering innovative solutions to our clients. Our team is dedicated to providing an exceptional service that meets and exceeds client expectations.

As a Senior PPC Manager, you will play a key role in developing and implementing PPC strategies for our clients, as well as mentoring and supporting our team members in their roles.

The ideal candidate will have a good understanding of marketing in general, including both online and offline approaches, and be able to communicate strategies to clients effectively. They will also possess good organisational skills, excellent communication and presentational skills, and be analytically minded with strong arithmetic abilities.

Key Responsibilities
  • Campaign development and implementation, including target keyword research and ad text writing.
  • PPC campaign management, including budgeting, targeting, and bid optimization.
  • Google Tag Manager / Google Analytics 4 project management, including strategy development and budget management.
  • Conversion rate analysis and ROI reporting for clients' PPC accounts.
  • Staying up-to-date with the latest developments in PPC and actively researching, testing, and proposing new approaches to improve PPC services.
Requirements
  • Experience of managing multiple clients' Google Ads accounts as well as using Google Analytics software.
  • Good understanding of marketing in general (both online and offline approaches) and being able to communicate strategies to clients effectively.
  • At least 4 years PPC/Paid Media experience within a dynamic environment.
  • Proficiency with advanced Google Ads features, such as display, advanced bidding strategies, shopping campaigns.
  • Advanced knowledge of Google Analytics 4 (setting up Key Events, Custom Reports, Custom Dimensions etc).
  • Google Ads & Google Analytics qualified, having working knowledge of Google Tag Manager.
  • Possessing good organisational skills and the proven ability to execute successful PPC strategies, excellent communication and presentational skills.
  • Data Analytics - analytically minded and strong in arithmetic.
What We Offer
  • Fully remote working in the UK.
  • Company Pension Scheme.
  • Free Private Medical Health Insurance (with cash back option on Vision & Dental care & 40% off Nuffield Health gym Membership).
  • Companywide Christmas shutdown - 3 additional paid days leave over the Christmas period.
  • Training sessions galore across multiple disciplines.
  • The opportunity to be involved in charity fundraising events.
  • A birthday gift and the afternoon off on them.
  • Early Bird (8am-5pm) OR Owl (9am-6pm) working hours offered to suit your lifestyle.
  • Early finish on the last Friday of every month.

£45,000 per annum



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