Senior Mobile Marketing Strategist
6 days ago
We are seeking an experienced Mobile Marketing Manager to lead our in-app performance marketing strategy and drive customer acquisition.
About the Role:
- Lead and execute performance marketing campaigns across Google, Meta, TikTok, and DSPs.
- Optimise app-install campaigns for maximum ROI and scale.
- Manage DSP campaigns to expand reach and performance.
- Analyse campaign performance and provide actionable insights for future optimisation.
Key Responsibilities:
- Drive mobile marketing growth through innovative strategies and campaign execution.
- Stay up-to-date with mobile marketing trends, ad formats, and platform updates.
- Test new channels and creative strategies to boost campaign performance.
Requirements:
- Experience managing Google GAC and Apple Search Ads campaigns.
- Understanding of mobile measurement tools such as Singular, Appsflyer, Branch, Adjust, Localytics, Tune, etc.
- Excellent communication and collaboration skills.
What We Offer:
- A competitive salary of £80,000 - £100,000 per annum (dependent on experience).
- A 50:50 hybrid working model.
- The opportunity to work with a global fintech company.
Join Our Team:
As a Mobile Marketing Manager, you will play a key role in guiding expansion into DSP advertising and contributing to global growth. If you have a passion for mobile marketing and a proven track record of driving results, we want to hear from you.
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