Chief Marketing Officer
2 weeks ago
We are seeking a seasoned Chief Marketing Officer to lead our marketing efforts at Sokin, a pioneering company in the B2B financial services sector.
About UsSokin is committed to transforming global payments and receivables for businesses around the world. Our mission is to facilitate seamless cross-border transactions that are faster, cheaper, and more transparent, offering the best wholesale exchange rates.
Job DescriptionThe successful candidate will develop and execute a comprehensive marketing strategy that drives brand awareness and business growth. This includes overseeing market research activities to identify trends, opportunities, and competitive insights, aligning marketing strategies with business objectives, focusing on customer acquisition and retention.
This role requires a strong leader who can lead, mentor, and inspire a high-performing marketing team, fostering a culture of innovation and creativity. The ideal candidate will set clear performance goals and provide regular feedback to support professional development. Additionally, they will promote collaboration across departments to ensure coherent brand messaging and communication.
Key Responsibilities- Oversight of digital marketing efforts, including SEO, content marketing, social media, and paid advertising.
- Work with Product Marketing Managers to amplify product-led campaigns across key channels.
- Measure and analyse campaign performance, using data-driven insights to refine marketing strategies.
- Management of the marketing budget, ensuring effective allocation of resources to maximise return on investment.
The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field. They should have 10+ years of experience in marketing, with at least 5 years in a leadership role. A proven track record of developing and executing successful marketing strategies is essential.
A strong understanding of digital marketing, branding, and customer engagement is also required. Additionally, experience within financial services, ideally payments or banking, is highly desirable.
What We OfferWe offer a competitive salary of £80,000 - £100,000 per annum, depending on experience. Other benefits include 28 days annual leave (not including public holidays), Birthday Leave, Private Medical Insurance, and Hybrid working.
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