Digital Marketing Campaigns Strategist
3 weeks ago
At NICE, we create opportunities for game changers to drive business growth and innovation. This role is a key part of our EMEA and APAC business, responsible for orchestrating international marketing campaigns to build reputation and generate demand for NICE.
Key Responsibilities:- Develop and execute regional campaign strategies aligned with business objectives and market segment dynamics.
- Collaborate with global campaign teams to define regional objectives and suggest tactic mixes for programs within campaigns.
- Work with regional field marketing teams and global campaign teams to create campaign marketing plans, localize content, and execute region-specific campaigns.
- Ensure regional campaigns align with corporate brand messaging and positioning.
- Establish measurement strategies and metrics, collaborating with marketing operations to measure and optimize campaign performance.
- Coordinate quarterly reviews with stakeholders to report on campaign performance vs. goals.
This role is part of the Global Marketing Team, which offers access to a wealth of resources and experience. As a senior-level team member, you will have the opportunity to create effective, collaborative, and diverse teams and direct projects.
Requirements:- Bachelor's degree in a related field.
- 5+ years of marketing experience, including management of creative marketing campaigns.
- Campaign creation, implementation, and management expertise.
- Agency management skills in creative and delivery.
- Excellent communication, analytical, and data reporting skills.
- Experience with MS Office Suite and SFDC, with marketing automation/eCRM understanding a plus.
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