Data-Driven Fundraising Specialist
3 weeks ago
Join a leading animal welfare charity as their Supporter Journeys Manager. This exciting opportunity involves overseeing the Microsoft Dynamics 365 marketing platform, ensuring seamless collaboration between Fundraising and Communications teams.
You will be responsible for creating and implementing an automated Supporter Journeys Strategy, maximizing the platform's potential, and managing a team of 2. Additionally, you will develop and maintain new processes, govern source code structures, and ensure data marketing lists and journey entry rules are up-to-date.
The ideal candidate:
- Proven track record in managing cross-team projects and fostering effective collaboration
- Experience in designing and executing audience-led digital and email marketing journeys, including automated journey design and rule building
- Knowledge of best practices for online forms and landing pages, with expertise in testing and optimization
- Ability to develop and manage detailed budgets, accurately report variances, and reforecast
This is a 12-month fixed-term contract, initially, with the possibility of becoming permanent. The annual salary for this role is £52,000.
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Data-Driven Fundraising Specialist
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