Paid Social Media Manager

2 days ago


Manchester, United Kingdom Better placed recruitment Full time
About the Role:

Digital Performance Marketing Director

Estimated Salary: £70,000 - £90,000 per annum

Located in Manchester City Centre, this role offers a flexible work arrangement with 2 days in the office and 3 days working remotely.

We're proud to partner with a leading consumer brand that prioritizes sustainability and innovation.

This is an exciting opportunity for a highly skilled Performance Marketing/ Paid Social Specialist to join a collaborative team and contribute to driving business growth through strategic partnerships.

The company has established a strong reputation for its brand message and fosters an environment that encourages creativity and teamwork.

With a well-defined brand position, they are seeking an experienced professional to build on their success by shaping and executing the performance marketing strategy, focusing on Paid Social across all platforms.

You'll report to the Head of Digital Acquisition and collaborate with the wider marketing team and digital agencies to ensure a seamless end-to-end customer experience.

  1. Develop and implement the brand's Paid Media strategy, including campaign planning, execution, management, and reporting.
  2. Support the brand's Paid Social campaigns (across all platforms) and activities to align with the commercial plan.
  3. Employ a consistent test-and-learn approach for new implementations across channels.
  4. Work closely with the digital team, including SEO, CRM, Affiliates, and Social Media, to optimize the overall customer experience and audience reach.
  5. Familiarity with testing environments and a willingness to continuously learn and improve.
  6. An added bonus would be hands-on experience with PPC, although not essential as it's managed via an agency.
  7. Comfortable reviewing data and identifying new opportunities for growth.

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