Marketing Automation Lead

3 weeks ago


Manchester, United Kingdom Humankind Global Recruitment Full time
Job Title: Marketing Automation Lead

Drive profitable user engagement and enhance customer experience through strategic marketing automation and gamification initiatives.

About the Role:
  • Develop a comprehensive marketing automation strategy, aligning with business objectives and driving user growth.
  • Collaborate with marketing, product, data, and customer experience teams to design and implement marketing automation and gamification solutions.
  • Liaise with Retention teams and stakeholders to execute strategies that enhance retention and loyalty efforts.
Your Background:
  • At least 3-5 years of digital marketing experience, with expertise in marketing automation and customer experience optimisation.
  • Experience of designing and analysing contact strategies, automation techniques/tools, and customer journey mapping.
  • Proven ability to lead cross-functional teams and manage projects to deliver results.
We Offer:
  • An attractive salary dependent on experience, estimated at £65,000 - £85,000 per annum.
  • Opportunities for professional growth and development in a dynamic digital marketing environment.
  • Flexible working arrangements, including hybrid/remote options.
  • Additional benefits including private health cover, pension, and discounted products and services.


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