Digital Marketing Specialist
1 month ago
The Digital Marketing Manager will be responsible for leading strategic digital marketing initiatives to help grow our digital footprint and establish the i2 brand globally. This will involve leveraging market trends and data analytics to enhance digital customer experiences and engagement across multiple channels.
Main Objectives:
- Develop and implement customer and prospect nurture campaigns to improve customer retention and lead generation.
- Own the planning and delivery of digital marketing projects, ensuring they are delivered on time, within budget, and to a high standard.
- Work with the SEO consultant to devise and implement SEO campaigns, ensuring all marketing outputs are optimised.
- Monitor and report on the effectiveness of digital marketing activities, making recommendations for improvements.
Requirements:
- Hands-on experience with marketing automation software, including Hubspot and SalesForce.
- Strong understanding of digital marketing principles and practices.
- Ability to work in a fast-paced environment and meet deadlines.
About i2 Group:
i2 Group is a world leader in intelligence analysis software, empowering analysts and investigators to discover, create, and exploit actionable intelligence. We strive to create a respectful and united environment where all members of our globally diverse community are empowered and have equitable opportunities to succeed.
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