Digital Marketing Strategist
3 days ago
The Beauty Crop is seeking a highly skilled Digital Marketing Strategist to lead our influencer campaign efforts and drive brand growth. As a key member of our marketing team, you will be responsible for developing and executing comprehensive influencer marketing strategies aligned with our overall marketing goals.
With a strong background in social media and influencer marketing, you will have previous experience in managing influencer relationships, creating compelling content, and tracking campaign performance. Your ability to think strategically and creatively will enable you to identify unique collaboration opportunities and craft engaging content concepts that resonate with our target audience.
In this role, you will work closely with our product, brand, and trading teams to develop and implement data-driven influencer marketing strategies that drive business results. You will also be responsible for building and maintaining relationships with our influencer network, scouting new talent, and negotiating partnerships and contracts.
We are looking for someone who is passionate about the beauty industry, has a deep understanding of earned media processes, and is up-to-date on the latest trends and regulations. If you are a strategic thinker with excellent analytical and negotiation skills, we encourage you to apply.
Key Responsibilities:
- Develop comprehensive influencer marketing strategies aligned with overall marketing goals
- Manage influencer relationships, create compelling content, and track campaign performance
- Build and maintain relationships with our influencer network and scout new talent
- Negotiate partnerships and contracts with influencers
- Work closely with product, brand, and trading teams to develop and implement data-driven influencer marketing strategies
Requirements:
- Strong background in social media and influencer marketing
- Previous experience in managing influencer relationships and creating compelling content
- Ability to think strategically and creatively
- Excellent analytical and negotiation skills
- Passion for the beauty industry and deep understanding of earned media processes
- Up-to-date on the latest trends and regulations in influencer marketing
What We Offer:
- A competitive salary of £65,000 per year
- The opportunity to work with a dynamic and growing beauty brand
- A collaborative and supportive team environment
- Professional development opportunities and training
About The Beauty Crop:
The Beauty Crop is a young and dynamic beauty company operating primarily in the e-commerce space. Our company is inspired by healthy living and creates products that are enhanced with nutrition derived from natural ingredients. We are a global team operating in the UK and North America and are passionate about creating colourful, fun, and cruelty-free cosmetics.
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