Digital SEO Strategist
5 days ago
Job Overview:
We are seeking a seasoned Digital SEO Strategist to lead and innovate SEO strategies as part of an internal marketing function. The ideal candidate will have 2+ years of SEO experience, preferably in a multi-site environment.
About the Role:
The successful applicant will be responsible for creating and implementing tailored SEO strategies for multiple companies within the group. Key responsibilities include staying updated on industry trends, algorithm changes, and best practices. The role requires strong analytical skills, excellent problem-solving abilities, and effective communication with technical and non-technical audiences.
Key Responsibilities:
- Create and implement tailored SEO strategies for multiple companies within the group.
- Stay updated on industry trends, algorithm changes, and best practices.
- Optimise website content, metadata, and internal linking structures.
- Conduct regular site audits to identify and fix technical issues such as crawl errors and page speed.
- Ensure websites are mobile-friendly and optimised for search engine crawlability.
- Perform keyword research using tools like SEMrush, Ahrefs, or Google Keyword Planner.
- Collaborate with content teams to produce SEO-optimised blogs, product descriptions, and web pages.
- Develop and execute off-page strategies, including link-building campaigns and partnerships.
- Strengthen domain authority through ethical and effective outreach practices.
- Monitor competitor SEO strategies and identify opportunities for improvement.
Requirements:
- 2+ years of SEO experience, ideally in a multi-site environment.
- A degree in Marketing, Digital Marketing, or a related field is beneficial but not essential.
- Proficient in SEO tools such as SEMrush, Ahrefs, Google Analytics, and Google Search Console.
- Strong understanding of both on-page and off-page SEO techniques.
- Experience with technical SEO, including site audits, mobile optimisation, and HTML/CSS.
Benefits:
This exciting opportunity offers flexibility to work mostly remotely, in a hybrid setup from our Preston office one day a week. You'll also have the chance to work across a diverse group of companies with unique challenges and goals. As part of a collaborative and dynamic marketing team, you'll drive growth and innovation while receiving ongoing professional development.
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