Digital Marketing Director

10 hours ago


Colchester, Essex, United Kingdom Massenhove Recruitment Limited Full time

About the Role

We are seeking an experienced and passionate Digital Marketing Executive to join our Insurtech client at a very early stage. The successful candidate will play a critical role in defining the company's marketing direction and achieving our ambitious goals.

This is a unique opportunity with a robust earning potential, enabling you to steer the company towards groundbreaking innovation. As a key team member, you will have the chance to manage and optimise the marketing technology stack, drive efficiency, and deliver high-impact marketing campaigns through data-driven decisions.

Key Responsibilities:

  • Develop and implement an integrated marketing strategy to achieve revenue targets, working closely with the COO to regularly review and optimise all relevant digital marketing channels.
  • Design and maintain marketing automation workflows and segmentation strategies to improve campaign performance and customer engagement.
  • Oversee the development of a yearly CRM strategy to increase retention and improve KPIs, ensuring data integrity and compliance across all marketing technology systems.
  • Maintain the company website, driving website development and content management initiatives to maximise revenue opportunities.

What We Offer:

  • A competitive salary of £45,000 - £60,000 per annum.
  • The opportunity to work with a dynamic Insurtech client, shaping their marketing direction and contributing to their growth.
  • A collaborative and innovative work environment, fostering professional development and growth.


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