Marketing Internship Opportunity at BMW Group Financial Services

4 weeks ago

Farnborough, Hampshire, United Kingdom BMW Group Full time
Marketing and Communications Internship at BMW Group Financial Services

Join the dynamic Marketing Department of BMW Group Financial Services as a Marketing and Communications Intern. This is a rare opportunity to gain experience of the full marketing mix in a large blue-chip organisation.

Key Responsibilities:
  • Working directly on BMW Group Brands Insurance Solutions and ALPHERA Financial Services business lines.
  • Briefing BMW Group Financial Services Marketing Agencies, providing updates on existing assets or the creation of new marketing materials.
  • Ensuring that all marketing material is regulatory, legal, and Corporate Identity (CI) compliant.
  • Supporting creative, brand, and overall effectiveness reviews of our projects and campaigns to ensure optimum results and positive customer outcomes.
  • Working closely with the Financial Services teams in all aspects of marketing, communications, and product collaboration.
  • Creating strong relationships with our partners, including attending, and contributing to monthly meetings and project meetings.
  • Assisting in the development of materials across all marketing channels. This will include reviewing and approving artwork and liaising with other stakeholders where needed.
  • Publishing communications and bulletins for our retailer and Partner networks and maintaining content for our insurance and finance pages.
  • Providing support for website content and its functionality. In addition, you will be involved in improving the Customer Journey and User Experience (UX) across websites.
  • Liaising and coordinating with internal departments within BMW Group FS and external suppliers/partners as required.
  • Supporting with cost centre control for budgeting, including reporting and administration.
  • Supporting with event organisation and implementation.
Requirements:
  • Studying towards a bachelor's degree in Business Studies, Marketing, or a related field and on track to achieve at least a 2:2.
  • A confident user of Microsoft Office products such as Excel, Word, and PowerPoint.
  • Strong numeracy and literacy skills where accuracy and attention to detail are key.
  • Excellent communication skills, both written and verbal.
  • A self-starter with the ability to work on their own initiative.
  • Enthusiastic and passionate about marketing, including the ability to identify new opportunities and trends. This may include the use of digital and social media.
  • An outgoing personality is essential. You will be expected to interact and network with all areas of the business both within BMW Group Financial Services and our sales colleagues in BMW Group UK. At times, you may also represent the Marketing department in meetings with other areas of the business.
  • The successful candidate will be a source of innovation and creativity for our business as well as a resource that will challenge our norms. Our goal is to nurture a future leader for the BMW Group.
  • A full UK driving license is advantageous but not essential.

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