Innovative Marketing Strategist

1 week ago

London, Greater London, United Kingdom CV-Library Full time

Head of Marketing & Community: We are seeking an exceptional Innovative Marketing Strategist to lead our marketing efforts and drive business growth.

About the Role:

  • As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy that aligns with our organisational goals.
  • You will take the lead in comprehensively reviewing and revitalising Circl's brand identity, developing strategies that effectively communicate our values and enhance brand perception in the marketplace.

Circl Evolution Strategy and Launch: You will lead the go-to-market strategy for Circl's new offerings and services, shaping the marketing approach to ensure alignment with our organisational goals.

Key Priorities:

  1. Branding & Messaging: You will be instrumental in elevating Circl's brand presence, connecting with new audiences, and nurturing a community of advocates who share our vision for inclusive leadership and social impact.
  2. Candidate Profile:
  • Proven Marketing Expertise - A minimum of 5 years' experience leading successful marketing campaigns, with a strong record of driving measurable impact and growth.
  • Community & Event Management - Adept at building and nurturing communities that foster meaningful connections. Experienced in managing key events, such as workshops, leadership programmes, and networking opportunities, to strengthen brand presence and engagement.
  • Strategic Marketing Leadership - Proven ability to develop and implement marketing strategies aligned with business goals, leveraging insights to guide positioning and decision-making.
  • Digital Marketing & Demand Generation - Proficient in digital channels—including SEO, content marketing, email marketing, and paid media—with a focus on demand generation and pipeline development.
  • Data-Driven Decision Making - Strong analytical skills to measure and optimise marketing performance, utilising data insights for continuous improvement.
  • Team Leadership & Development - Demonstrated ability to lead and develop a high-performing marketing team, fostering a culture of accountability and innovation.
  • Brand & Storytelling Excellence - Exceptional storytelling skills to enhance brand perception, increase awareness, and build impactful connections with target audiences.

What We Offer:

  1. $43,500 - $52,000 per annum, depending on experience.
  2. Flexible working arrangements outside of valuable in-person time (two days a week).
  3. 35 days' holiday each year, with bank holidays and a Christmas shutdown included.
  4. Potential for EMI share options.
  5. Access to hundreds of perks, discounts, and freebies from our employee benefits platform Pirkx.

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