Chief Marketing Officer

4 weeks ago

London, Greater London, United Kingdom Dentsu International Full time
About the Role

We are seeking a visionary and experienced Chief Marketing Officer (CMO) to lead our marketing strategy and oversee critical functions to support our global scaling ambitions.

The CMO will be responsible for driving global subscriber acquisition, conversion, value management, retention, onboarding, and product adoption.

The role includes overseeing partner engagement, community vibrancy, and overall customer experience.

The CMO will collaborate closely with the Chief Digital Officer (CDO) and Chief Data Officer (CDO) to ensure alignment and execution of comprehensive strategies across a combined organisation of 70 FTE across multiple global locations.

Key Responsibilities
  • Strategic Leadership: Develop and implement a comprehensive marketing strategy to drive rapid global scale and digital maturity.
  • Brand Platform Development: Build and enhance the brand platform to establish a strong and recognizable global brand.
  • Customer Experience: Oversee the design and execution of customer experience strategies to enhance satisfaction and engagement.
  • Local Market Marketing Execution with Partners: Develop and manage strategic partnerships to extend market reach and drive growth.
  • Customer Relationship Management (CRM): Develop and execute a robust CRM strategy to manage customer relationships and retention.
Qualifications
  • Education: Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Experience: Significant experience in global marketing roles, leading large scale experience transformation and delivering significant growth, with at least 5 years in a senior global leadership role.
  • Technical Skills: Proficiency in digital marketing, CRM tools, data analytics, personalization, marketing technology, CRO, and SEO.

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