Senior Digital Marketing Director

6 days ago


Bournemouth, Bournemouth, United Kingdom Onefeed Full time

About the Role

We are seeking a highly experienced and results-driven Senior Digital Marketing Director to lead our paid media team at Onefeed. As a key member of our team, you will be responsible for developing and managing paid media campaigns across various platforms, driving targeted traffic, conversions, and maximizing ROI for our e-commerce clients.

Key Responsibilities

  • Lead the account management teams to improve client ad performance
  • Develop a strong understanding of client products, competition, and marketing goals
  • Deliver best practice management techniques across all activity
  • Work closely with the MD to align activity with client objectives
  • Manage a team of Biddable Managers and Execs to achieve top results for clients
  • Allocate and delegate account tasks to team members
  • Build a thorough understanding of client products and business propositions
  • Drive strategic growth for clients
  • Manage training to ensure knowledge, insight, and best practice are applied across the team

Requirements

  • Experience in performance management of clients' Google and Bing Ads campaigns
  • High-level management of paid social campaigns
  • PPC activity management using the Ads interface or 3rd party tools
  • Google AdWords certification
  • E-commerce industry experience
  • Excellent communication and customer service skills
  • Experience managing a team of PPC Managers
  • Proficient in MS Office, including Excel, Word, and PowerPoint
  • Maths qualification (GCSE, A Level, or international equivalent) desirable, along with evidence of mathematical competency

Job Type

This is a full-time role based at our Bournemouth Head Office. Remote working is not considered.



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