Digital Marketing Specialist

3 weeks ago


Glasgow, Glasgow City, United Kingdom Nine Twenty Recruitment Full time
Job Title

Digital Marketing Specialist

About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our dynamic marketing team in Glasgow. In this role, you will be responsible for managing and optimizing pay-per-click (PPC) campaigns across Google and Bing.

The ideal candidate will have around 3 years of experience with PPC campaigns, strong analytical skills, and excellent communication skills.

You will also have in-depth knowledge of Google Ads and Bing Ads, as well as experience using tools like Semrush and Salesforce.

Responsibilities
  • Develop, implement, and manage PPC campaigns to drive targeted traffic and generate high-quality leads.
  • Conduct keyword research and ad copywriting to optimize campaign performance.
  • Monitor and analyze campaign performance data to make data-driven decisions and optimizations.
  • Collaborate with the marketing team to align PPC strategies with overall marketing goals.
Requirements
  • Around 3 years' experience with PPC campaigns.
  • In-depth knowledge of Google Ads and Bing Ads.
  • Strong analytical skills and ability to interpret complex data.
  • Excellent communication and teamwork skills.
  • Google AdWords certification.
  • Experience using Semrush.
  • Salesforce experience is preferred.
What We Offer
  • Competitive salary: Up to £50,000 per year.
  • Personal growth and development opportunities.
  • Regular company outings and events.
  • Hybrid working options.


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