Senior CRM Executive

2 days ago

StratforduponAvon, Warwickshire, United Kingdom Alex James Digital Full time
About the Role

We are seeking a highly skilled Senior CRM Executive to join our team at Alex James Digital. As a key member of our marketing team, you will be responsible for managing our email channel and CRM strategy to drive customer retention and growth.

Key Responsibilities
  • Own and oversee all promotional, triggered, and BAU email communications for our brands
  • Manage the implementation and development of customer communications across transactional, service, and proactive contacts
  • Set up new lifecycle email programs to optimize customer retention, build customer loyalty, and reduce churn
  • Work closely with our wider marketing teams on content planning and coordinate promotional messaging across the business
Requirements
  • At least 3 years' experience in a similar role managing emails and data analysis
  • Experience using an email platform is desirable
  • Demonstrated experience in working with databases, data analysis, segmentation, and email marketing platforms
  • Excellent communication skills, both verbal and written
  • Highly numerical and analytical skills
  • Advanced level of computer literacy in Microsoft packages, particularly in Excel
  • Ability to manage projects, organize, and prioritize
  • Excellent team player and interpersonal skills
  • Accurate, systematic, and methodical with great attention to detail
  • Ability to produce reports and derive valuable insights and analysis with suggestions for improving the existing strategy
What We Offer

We offer an excellent package to the right candidate, including a competitive salary, comprehensive benefits, and opportunities for career growth and development.

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