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Trade Marketing Specialist

2 months ago

Willenhall, Walsall, United Kingdom ASSA ABLOY Full time

Marketing Executive Role

We are seeking a skilled Marketing Executive to join our Trade Marketing team at ASSA ABLOY. As a Marketing Executive, you will play a crucial role in executing and managing successful communications, marketing activities, and support that deliver against the marketing strategy and channel business priorities.

Key Responsibilities

  • Collaborate with stakeholders to comprehend the marketing plan specific to trade channel and execute strategies to promote products and brands effectively within these channels.
  • Provide necessary tools and resources to educate sales teams and customers and drive demand by ensuring they understand product benefits and value propositions.
  • Work closely with product managers to launch new products and translate technical product details into compelling, benefit-focused marketing campaigns.
  • Oversee end-to-end execution of annual trade events and exhibitions and collaborate with the Trade lead to ensure seamless operations.
  • Coordinate production and messaging across various marketing materials such as promotional and technical literature, customer communications, and digital content.

Requirements

  • Previous experience working in a fast-moving marketing role.
  • Ability to lead and take products from proposition to launched in the market.
  • Ability to lead and successfully run to completion marketing projects with many stakeholders involved.
  • Excellent organisational and planning skills.
  • Proficiency in Adobe Creative Suite software and other design tools such as Canva.

What We Offer

We are passionate about providing amazing opportunities and benefits to our employees, allowing them to continue and progress a lifelong career with us.