Strategic Marketing Leader
4 days ago
We are seeking a highly skilled and experienced Strategic Marketing Leader to join our team at the University of Bristol. As a key member of our marketing department, you will play a vital role in developing and implementing our social media strategy, working closely with colleagues from across the institution.
As Senior Marketing Officer, you will be responsible for leading on the delivery and design of impactful global social media campaigns, showcasing our leading research, world-class education, and vibrant city through a network of colleagues from across External Relations. You will also oversee organic paid boosting setup, provide training and support to our nearly 500 accounts run by teams and departments, and conduct platform reviews and have full oversight of reporting, monitoring, and evaluation of our channels.
In this role, you will work closely with the Marketing Manager, Head of Marketing, Head of Media, and Marketing Manager to implement and develop the University's social media strategy, policies, and guidelines across the University of Bristol. You will also develop rapid response social media content, with a particular focus on supporting incident management communications across social media platforms.
The successful candidate will have a proven track record of working on high-profile brands, experience working on major brand social media strategies and presences, ideally in a HE environment, and international experience. They will be able to confidently and diplomatically work with colleagues and peers, read, understand, and react to data and analytics, and bring new ideas to the table.
We offer a competitive salary range of £45,000 - £55,000 per annum, depending on experience, plus a comprehensive benefits package, including pension scheme, annual leave, and flexible working arrangements.
This is an exciting opportunity to join our dynamic team and contribute to the success of the University of Bristol. If you are a skilled social media practitioner with a passion for delivering engaging content and meaningful interactions with our audience, we encourage you to apply.
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